Sans Normal Lydim 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Grota', 'Grota Rounded', 'Grota Sans', and 'Grota Sans Rounded' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, punchy, friendly, retro, attention, momentum, approachability, clarity, rounded, compact, soft corners, oblique, sturdy.
A heavy, oblique sans with broad, rounded forms and a compact, slightly compressed feel. Curves are smooth and geometric, with softened joins and terminals that keep counters open even at large weight. Strokes appear consistently thick with minimal modulation, and the italic slant is built into the structure rather than added as a simple skew, giving letters a purposeful forward lean. Overall spacing looks tight but controlled, producing dense, impactful word shapes.
Best suited to short, attention-grabbing settings such as headlines, posters, sports graphics, and bold branding systems. It can work in large-size editorial callouts or packaging where impact and quick recognition matter, but its dense weight and slant make it less appropriate for extended small-size reading.
The tone is energetic and upbeat, combining athletic punch with approachable warmth. Its forward-leaning stance and chunky silhouettes suggest motion and confidence, while the rounded geometry keeps it friendly rather than severe.
Designed to deliver maximum impact with a forward-leaning, energetic rhythm while preserving friendly readability through rounded geometry and generous counters. The overall construction prioritizes bold presence and clear silhouettes for display-driven typography.
Uppercase forms read blocky and stable, with rounded bowls and clean interior spaces; lowercase maintains similar mass with simple, single-storey forms where applicable. Numerals are bold and highly legible, matching the letterforms’ rounded geometry and maintaining strong presence in mixed text.