Sans Normal Riguw 1 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Croma Sans' by Hoftype, 'MVB Solitaire Pro' by MVB, 'Camphor' by Monotype, 'June' and 'June Pro' by Schriftlabor, and 'Depot New' by moretype (names referenced only for comparison).
Keywords: children’s books, packaging, posters, branding, social graphics, friendly, casual, playful, hand-drawn, approachable, hand-lettered feel, add warmth, friendly display, casual branding, rounded, soft, quirky, informal, lively.
A rounded sans with monoline strokes and softly irregular contours that suggest a hand-drawn origin. Curves are generously inflated and terminals are blunt and slightly uneven, creating a warm, organic edge rather than crisp geometry. Proportions are open and readable, with simple, single-storey forms in the lowercase (notably a and g) and compact, rounded bowls throughout. Uppercase shapes are sturdy and straightforward, while diagonals (K, V, W, X) keep a slightly bouncy rhythm consistent with the softened stroke endings.
Well suited to applications that benefit from warmth and informality, such as kid-focused materials, casual packaging, café or boutique branding, and upbeat posters. It also works for short-to-medium passages when a friendly, human texture is desired, especially in headings, labels, and promotional copy.
The font conveys an easygoing, personable tone—playful without becoming gimmicky. Its gentle irregularities add charm and a human voice, making text feel conversational and approachable rather than corporate or formal.
The design appears intended to capture the familiarity of hand lettering while preserving the consistency and readability of a simple rounded sans. Its softened geometry and subtle irregularity aim to add personality and approachability in everyday display and branding contexts.
Counters remain fairly open even in rounded letters like e and a, supporting clarity at moderate sizes. Numerals follow the same hand-made softness, with rounded joins and slightly varying stroke flow that keeps the set cohesive in mixed text.