Sans Normal Pokul 4 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Artegra Soft' by Artegra, 'Grupi Sans' by Dikas Studio, 'Otter' by Hemphill Type, 'Avenir Next Paneuropean' by Linotype, 'Marquee' by Pelavin Fonts, and 'Artico' by cretype (names referenced only for comparison).
Keywords: posters, packaging, kids media, headlines, stickers, playful, friendly, chunky, cartoonish, bubbly, display impact, approachability, playfulness, brand character, rounded, soft, puffy, informal, quirky.
A heavy, rounded sans with soft corners and swollen, blobby strokes that keep the silhouette smooth and compact. Forms lean toward circular geometry, with generous internal counters and simplified joins that avoid sharp terminals. The rhythm is slightly irregular, with subtly uneven curves and a hand-shaped feel that adds character while maintaining clear, sturdy letterforms. Numerals and capitals share the same chunky proportions, producing a dense, high-impact texture in text.
Best suited for display applications where bold, friendly impact is needed—posters, playful branding, packaging, event graphics, and children’s or entertainment-oriented materials. It can work for short bursts of text (titles, captions, callouts), but the dense, chunky texture is most effective in headlines and logo-style settings.
The overall tone is warm and humorous, with a toy-like, animated presence. Its puffy shapes and soft edges read as approachable and lighthearted, leaning toward casual, kid-friendly communication rather than formal editorial voice.
Likely designed to deliver a cheerful, approachable display voice using inflated, rounded shapes and simplified construction. The intent appears to prioritize personality and immediate legibility at larger sizes over strict geometric precision.
Apertures tend to be small-to-moderate and curves are emphasized over straight runs, giving words a compact, rounded color. The weight and rounded terminals help the font hold up well at larger sizes, where its quirky shaping becomes part of the appeal.