Sans Superellipse Idmev 12 is a very bold, normal width, monoline, upright, normal x-height font visually similar to 'Bulltoad' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, retro, industrial, playful, sturdy, sporty, maximum impact, brand distinctiveness, friendly geometry, display clarity, rounded corners, blocky, compact, geometric, softened.
A heavy, compact sans with squared, superellipse-like construction and generously rounded corners. Strokes are consistently thick with minimal contrast, producing dense, poster-ready letterforms and tight interior counters. Curves resolve into blunt terminals, and several glyphs incorporate distinctive cut-ins and small notches that add texture while keeping the overall geometry clean and stable. The result is a rhythmic, chunky silhouette that stays crisp and legible at display sizes.
Best suited to headlines, posters, and large-scale branding where strong silhouettes and compact spacing create impact. It also works well for logos, packaging, labels, and signage that benefit from a sturdy, geometric look with a friendly, rounded finish.
The font projects a confident, punchy tone with a retro-industrial flavor—bold and utilitarian, but softened by rounded geometry. Its quirky cut details and blocky forms give it a playful edge that feels energetic and attention-grabbing rather than severe.
The design appears intended to deliver maximum visual punch with a geometric, rounded-rectangle skeleton, combining industrial block forms with softened corners for approachability. The added cut-in details suggest a deliberate effort to create a distinctive, ownable display voice that remains structured and highly legible in short texts.
Uppercase forms read especially solid and architectural, while lowercase maintains the same squared-round logic for a consistent voice. Numerals are equally weighty and graphic, with simplified shapes and prominent counters that reinforce the font’s strong, sign-like presence.