Sans Normal Mureh 4 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Croma Sans' by Hoftype; 'Niko' by Ludwig Type; 'MC Maxes' by Maulana Creative; 'Agent Sans', 'Akagi', and 'Akagi Pro' by Positype; and 'Captura Now' and 'Captura Now Core Edition' by TypeThis!Studio (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, playful, chunky, retro, friendly, punchy, display impact, friendly branding, playful tone, retro flavor, rounded, bulky, soft-cornered, bouncy, compact.
A heavy, rounded sans with broad proportions and a strongly graphic silhouette. Strokes are consistently thick with softened corners and generous curves, producing sturdy, block-like shapes that remain smooth rather than mechanical. Counters are relatively small and openings are often tight, giving the face a compact, poster-ready density. Terminals tend to be blunt, and several forms show subtle, lively irregularities that create a buoyant rhythm across words and lines.
Best suited to headlines and short statements where maximum impact and a friendly, approachable presence are desired. It fits well in posters, packaging, and brand marks that benefit from chunky, rounded letterforms, and it can also work for bold signage or social graphics when set with comfortable spacing.
The overall tone is upbeat and informal, with a bold, cartoon-adjacent friendliness. Its chunky curves and compact counters convey a sense of fun and immediacy, leaning toward a retro display feel rather than a strictly utilitarian voice.
The design appears intended as a high-impact display sans that prioritizes strong silhouette and a warm, playful personality. Its rounded construction and dense stroke mass suggest a focus on attention-grabbing titles and brand-forward messaging rather than extended reading.
The sample text shows strong color and high impact at large sizes, while the tight apertures and dense interior spaces suggest it will feel heavier as sizes decrease. The numerals match the letterforms with similarly rounded, weighty construction and prominent, easy-to-spot silhouettes.