Sans Superellipse Rumer 2 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, signage, headlines, modern, clean, friendly, architectural, retro, geometric clarity, soft modernity, space efficiency, signage fit, rounded, monolinear, condensed, tall, soft corners.
A tall, condensed sans with rounded-rectangle construction and consistently softened corners. Strokes read as largely uniform with subtle modulation at joins, giving a smooth, engineered rhythm rather than calligraphic contrast. Uppercase forms are narrow and vertical, with rounded terminals and squared-off curves; the bowls in letters like B, D, P, and R feel compact and controlled. Lowercase follows the same superelliptical logic, with single-storey a and g, a narrow, arched m/n, and gently curved descenders (notably y). Numerals are similarly narrow and upright, with open, rounded counters and a clean, consistent line weight.
Well-suited for branding and packaging that want a modern, friendly voice with a bit of architectural structure. The condensed, tall build also lends itself to posters, signage, and headline settings where space efficiency and a distinctive geometric silhouette are useful.
The overall tone is contemporary and approachable, balancing precision with softness. Its tall proportions and rounded geometry evoke a quietly retro-futurist, signage-like feel—confident and orderly, but not cold.
The design appears intended to translate superelliptical, rounded-rectangle geometry into a practical sans for display and short text, prioritizing a consistent, engineered feel while keeping edges soft and inviting.
The typeface maintains a consistent vertical tension across cases, with relatively tight internal shapes and a steady cadence in text. The ampersand and curved forms echo the same rounded-rectangle motif, reinforcing a cohesive, system-like character.