Print Simad 7 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: posters, packaging, children’s, branding, headlines, playful, friendly, casual, youthful, approachable, handwritten warmth, casual signage, friendly branding, everyday voice, rounded, bouncy, marker-like, hand-drawn, informal.
A rounded, hand-drawn print style with smooth, thick strokes and softly tapered terminals that feel marker-like. Letterforms are open and airy with generous spacing and a lively baseline rhythm, showing slight irregularities that keep the texture human without becoming messy. Curves are broad and simplified, counters are roomy, and joins are clean, giving the set a sturdy, legible silhouette at display and short-text sizes.
Well-suited to posters, invitations, packaging, and branding that benefits from an informal, personable tone. It works especially well for kids-oriented materials, social graphics, labels, and short headlines where a friendly handwritten feel is desirable.
The overall tone is cheerful and relaxed, with a conversational, doodled energy that reads friendly rather than formal. Its bouncy proportions and rounded shapes create an inviting voice suited to lighthearted, everyday messaging.
Likely designed to capture the look of quick, confident hand lettering in a clean print form—adding warmth and personality while remaining readable and consistent across letters and numbers.
Capitals lean toward simple, emblematic shapes, while lowercase maintains clear differentiation and easy readability. Numerals follow the same hand-drawn logic, with consistent stroke presence and rounded forms that match the alphabet.