Serif Other Suhy 7 is a bold, wide, medium contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Branden' by Craft Supply Co, 'Core Sans N SC' and 'Core Sans NR' by S-Core, and 'Adget Sans' by wearecolt (names referenced only for comparison).
Keywords: headlines, posters, magazine, branding, packaging, confident, editorial, classic, authoritative, lively, impact, readability, editorial tone, modern classic, bracketed, tapered, ink-trap hints, open counters, lively terminals.
A robust serif with generous proportions and a steady, upright stance. Strokes are thick with moderate modulation, and the joins and curves are smoothly controlled, giving the letters a solid, cohesive texture in text. Serifs are bracketed and relatively compact, often ending in subtly tapered or flared terminals that add snap without turning into slabs. Counters stay open and round, and the overall rhythm reads clean and assertive at display sizes while still holding together in heavier paragraphs.
Best suited to headlines, editorial titling, and branding that needs a bold serif presence. It also works well for packaging or short-to-medium passages where a strong typographic voice is desired, especially when set with comfortable tracking and leading.
The tone feels editorial and self-assured—traditional enough to read as familiar, but with a slightly punchy, contemporary edge. It suggests headline authority and a confident voice, with a hint of warmth from the rounded bowls and softened transitions.
The design appears intended to deliver a high-impact serif for modern display use while retaining classic serif cues for credibility and readability. Its combination of sturdy weight, open counters, and bracketed serifs aims to balance authority with approachability in prominent typography.
The numerals are strong and legible with clear shapes and sturdy weight, matching the text color of the letters. Round forms (like O, o, and 8) are notably full and smooth, while diagonals and terminals carry subtle tapering that keeps the design from feeling purely geometric or purely oldstyle.