Serif Normal Fulup 10 is a regular weight, normal width, high contrast, italic, normal x-height font.
Keywords: editorial, book typography, magazines, pull quotes, invitations, classic, elegant, literary, refined, formal, emphasis, refinement, editorial tone, classic styling, bracketed serifs, calligraphic, sharp terminals, diagonal stress, crisp.
A high-contrast italic serif with a crisp, sculpted build and pronounced thick–thin modulation. The letters lean with a consistent forward slant and show diagonal stress, with bracketed serifs and sharp, tapered terminals that keep the rhythm lively. Uppercase forms are open and slightly expansive, while the lowercase features compact joins, narrow counters, and a gently flowing cursive logic, creating an energetic texture in text. Numerals follow the same italic, high-contrast pattern, with clear shaping and strong baseline presence.
Well suited to editorial settings such as magazines, book interiors, and cultured brand communications where an italic voice is needed for emphasis. It also works effectively for pull quotes, headlines, and formal printed pieces that benefit from a classic, high-contrast flourish.
The overall tone is traditional and polished, evoking bookish refinement and editorial sophistication. Its sharpness and slanted movement add a sense of urgency and wit, making it feel expressive without turning decorative.
The design appears intended as a conventional, literature-friendly italic that delivers a refined, authoritative tone while providing strong emphasis in text. Its controlled contrast and sharp finishing suggest a focus on elegance and clarity in display-to-text applications at comfortable sizes.
In continuous text the contrast and angled strokes create a pronounced sparkle, especially at larger sizes. The italic construction reads as intentional and primary rather than an incidental oblique, with consistent detailing across caps, lowercase, and figures.