Sans Normal Gidin 3 is a very light, wide, low contrast, italic, normal x-height font.
Keywords: branding, editorial, packaging, posters, social media, airy, friendly, casual, modern, lighthearted, approachability, readability, human touch, modern simplicity, monoline, rounded, open counters, calligraphic, lively.
This typeface is a clean, monoline sans with gently rounded strokes and an overall rightward slant. Curves are drawn with smooth, open shapes and generous apertures, giving letters a breathable rhythm. Terminals often finish with subtle hooks or soft tapers, and bowls and counters stay round and uncluttered. Uppercase forms are straightforward and geometric-leaning, while the lowercase introduces more handwriting-like movement (notably in the single-storey a and g), creating a slightly more conversational texture in text.
It suits friendly branding systems, lifestyle packaging, and editorial pull quotes where a light, conversational tone is desired. The clear, rounded forms also make it useful for short-to-medium text in brochures, social graphics, and headings where an understated, modern personality is needed.
The font reads as approachable and informal, balancing a modern simplicity with a lightly handwritten cadence. Its buoyant slant and soft terminals suggest ease and friendliness rather than formality, making it feel personable and relaxed.
The design appears intended to deliver a contemporary sans voice with a human touch—prioritizing openness, simplicity, and an easy reading flow while adding subtle calligraphic motion through the slant and terminals.
Spacing appears comfortable, and the open apertures help keep text from feeling cramped at smaller sizes. Numerals follow the same rounded, lightly drawn construction, with smooth curves and simple, readable silhouettes.