Sans Normal Ihroj 8 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Gremlin' by Hazztype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, retro, playful, techy, approachable, approachability, display impact, modern branding, clarity, rounded, soft terminals, monoline, open counters, geometric.
This typeface is built from smooth, rounded geometry with monoline strokes and generously curved corners throughout. The proportions are notably expanded, giving letters a broad stance and plenty of interior space in bowls and counters. Terminals are consistently softened, and joins stay clean and uncluttered, producing an even, polished rhythm across uppercase, lowercase, and numerals. Overall spacing reads comfortable and airy, with clear silhouettes and a sturdy, chunky color on the page.
It performs best in display settings where its broad proportions and rounded shapes can be appreciated—such as logos, brand wordmarks, posters, packaging, and large-format signage. It can also suit interface headings and short labels when a friendly, contemporary feel is desired.
The rounded construction and wide proportions create a warm, inviting tone that feels playful and slightly retro. Its soft, inflated shapes can also read as modern and “tech-friendly,” like UI typography designed to be approachable rather than severe.
The design appears intended to deliver a strong, legible display voice using rounded geometric forms and softened terminals for approachability. Its expanded width and consistent stroke treatment suggest a focus on impactful headings with a smooth, modern finish rather than a sharp, text-centric tone.
The uppercase set emphasizes simple, geometric structures (notably in C/O/Q) and keeps diagonals and arms thick and stable, which helps maintain consistent texture in headlines. Numerals follow the same rounded logic, with smooth curves and clear forms that match the letterset’s friendly character.