Sans Contrasted Okkeg 7 is a bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, logos, posters, packaging, branding, playful, quirky, boldly graphic, retro-leaning, friendly, stand out, add character, display impact, brand distinctiveness, graphic voice, geometric, blocky, rounded, notched, cut-in details.
A heavy, geometric sans with broad proportions and rounded bowls, set with mostly upright construction and clean, crisp terminals. Stroke weight is generally substantial, but with noticeable contrast in a few joins and tapered details that create a stylized rhythm. Several glyphs incorporate distinctive carved notches and pinched intersections, while counters tend toward circles and wide apertures, producing strong silhouettes and high impact in display sizes.
Best suited to display typography such as logos, packaging, posters, and editorial headlines where its strong shapes and quirky details can read clearly. It can also work for short UI labels or wayfinding at larger sizes, but the distinctive internal cuts and stylized counters are most effective when given room to show.
This typeface feels playful and slightly eccentric, with a confident, poster-forward presence. The quirky internal cut-ins and occasional circular "target" counters add a wink of novelty, giving it a lively, design-forward tone rather than a neutral, utilitarian one.
The design appears intended to deliver instant recognizability through simplified, geometric forms paired with idiosyncratic cut-in details. It prioritizes strong shape contrast and memorable counters over neutrality, aiming to give headlines and short phrases a distinctive, branded voice.
The sample text shows a consistent geometric logic across uppercase, lowercase, and numerals, with especially prominent circular forms in O/Q/0 and rounded bowls throughout. The rhythm is energetic due to the recurring notches and occasional asymmetric details, which become a key identifying feature in continuous text.