Sans Normal Pemam 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Corelia' by Hurufatfont and 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, chunky, sporty, playful, impact, clarity, modernity, approachability, display, rounded, soft corners, compact, heavy, sturdy.
A dense, heavy sans with rounded, softened corners and broadly geometric construction. Strokes are thick and even, producing compact counters and a strong, blocky silhouette with minimal modulation. Curves are full and smooth (notably in C, O, S, and 8), while joins and terminals stay blunt and squared-off rather than tapered. The lowercase is sturdy and wide-set, with single-storey a and g and a straight, simple r; numerals are similarly compact and weighty, with a round 0 and an open, angular 4.
This font suits high-impact applications such as headlines, posters, display typography, branding marks, packaging callouts, and short-form signage where strong presence is desirable. It can also work for UI labels or section headers when a bold, friendly emphasis is needed, but is best kept out of long, small-size body text due to its compact counters.
The overall tone is bold and approachable, combining a friendly roundness with assertive mass. It reads as energetic and contemporary, with a sporty, poster-like presence that favors impact over delicacy.
The design appears intended to deliver maximum visual punch with a clean, modern, rounded sans voice. Its simplified details, uniform heft, and compact interiors suggest a focus on legibility at display sizes and a confident, contemporary branding feel.
In text, the tight internal spaces and heavy color create a solid typographic “wall,” making it most effective at larger sizes. The consistent stroke weight and rounded geometry keep the texture even across mixed case, while the large, simple forms maintain quick recognition in headlines.