Sans Contrasted Hyla 2 is a very bold, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, editorial, poster, retro, dramatic, playful, loud, attention, personality, retro display, impact, expressive, bulbous, chiseled, flared, ink-trap-like, tight apertures.
A heavy, display-oriented face with pronounced contrast between thick vertical masses and sharply tapered joins. Strokes show distinctive flared, wedge-like terminals and frequent triangular notches that create a chiseled, almost cut-paper silhouette. Counters are compact and apertures are tight, giving letters a dense, punchy texture, while bowls and shoulders remain rounded and swollen. The uppercase reads blocky and monumental; the lowercase echoes that weight with simplified forms (single-storey a and g) and sturdy, bracketless constructions. Numerals are similarly bulky, with bold curves and small internal spaces.
Best suited to headlines, posters, covers, and brand marks where strong personality and high impact are desired. It can work well on packaging and promotional graphics that lean into a retro or showy aesthetic. For longer passages, it’s most effective as a display face—used in short bursts, large sizes, and with comfortable line spacing.
The overall tone is theatrical and attention-grabbing, blending vintage display energy with a playful, slightly quirky edge. Its sharp tapers and notched joins add drama and motion, while the rounded bulk keeps it friendly rather than severe. The result feels bold, charismatic, and well-suited to expressive, high-impact messaging.
The design appears intended to maximize visual punch while adding character through flared terminals and sharp internal tapering. By combining bulky proportions with high-contrast cuts and compact counters, it aims to deliver a distinctive, memorable silhouette for display typography.
In text settings the dense counters and tight openings can close up as size decreases, so it benefits from generous sizing and breathing room. The distinctive terminal shapes and notch details become a defining texture in headlines, and the strong black shapes create high visual presence even with minimal color.