Serif Humanist Ohga 10 is a regular weight, normal width, medium contrast, upright, short x-height font.
Keywords: books, editorial, magazines, longform, branding, classic, bookish, warm, crafted, traditional, readability, heritage, editorial tone, human warmth, traditional voice, bracketed, calligraphic, texty, open counters, wedge terminals.
This serif has a gently calligraphic build with softly bracketed serifs and subtly tapered strokes that keep the color lively without becoming sharp or brittle. Curves feel slightly organic, with mild irregularity in terminals and joins that suggests pen influence rather than geometric construction. Capitals are dignified and moderately wide with rounded bowls (C, O) and a legible, traditional R and Q; lowercase shows compact proportions with a notably short x-height, clear ascenders, and sturdy, readable forms. Numerals follow the same old-style rhythm, with smooth transitions and modest modulation that supports continuous reading.
Well-suited to book interiors, essays, and editorial layouts where a traditional serif voice and steady text rhythm are desirable. It can also support brand systems that want a classic, heritage-leaning tone, especially in headings paired with readable body copy.
The overall tone is classic and literary, evoking printed pages, editorial tradition, and a human touch. Its warmth and slight handmade character make it feel approachable rather than austere, balancing refinement with everyday readability.
The design appears intended to deliver a familiar old-style reading experience with a warm, calligraphic undercurrent—prioritizing comfortable text color, recognizable letterforms, and a timeless printed-page presence.
Spacing and rhythm appear comfortable in text, with clear word shapes aided by the short x-height and prominent ascenders/descenders. Serifs and terminals stay consistent across cases, and the design avoids extreme contrast, keeping small details from looking overly delicate.