Sans Rounded Tula 2 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Mohr Rounded' by Latinotype, 'Core Sans AR' by S-Core, and 'Boulder' by Umka Type (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, playful, friendly, bubbly, retro, kid-friendly, approachability, display impact, cheerful branding, retro playfulness, chunky, soft, rounded, blunt, cartoonish.
A chunky, heavy sans with generously rounded corners and swollen curves that give each glyph a soft, cushiony silhouette. Strokes are broadly uniform with subtly modulated joins, and counters are compact but kept open enough to hold up at display sizes. The design favors wide, stable proportions with simplified shapes, short apertures, and blunt terminals; curves are smooth and continuous, and diagonals (like in V, W, X, Y) read as thick, padded forms rather than sharp angles. Numerals follow the same rounded construction, with especially bulbous bowls in 8 and 9 and a simple, sturdy 1.
Best suited for bold headlines, posters, packaging, and brand marks where a friendly, high-impact voice is needed. It can work for short UI labels or signage when set large, and is especially effective in contexts aimed at families, kids, or playful consumer products.
The overall tone is warm, approachable, and slightly comedic, evoking toy packaging, children’s media, and cheerful retail signage. Its soft geometry and exaggerated weight feel informal and welcoming, with a hint of retro cartoon display energy.
The design appears intended to deliver maximum visual impact with a soft, non-threatening presence—combining heavy weight with rounded construction to stay approachable. It prioritizes character and legibility at display sizes, aiming for a fun, upbeat tone rather than a neutral text workhorse.
Text samples show strong color and even rhythm, though the tight inner counters and small apertures make it most comfortable at larger sizes. Distinctive rounded joins in letters like M and N, along with the compact lowercase forms, reinforce a cohesive, friendly texture across lines.