Sans Normal Abray 11 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, branding, headlines, posters, editorial, modern, clean, friendly, casual, approachable, clarity, modernity, warmth, emphasis, oblique, humanist, open apertures, soft curves, single-storey.
A clean oblique sans with smooth, rounded construction and largely uniform stroke thickness. Curves are broad and even, with open apertures in letters like c, e, and s, and a gently humanist rhythm rather than a rigid geometric feel. The lowercase shows a single-storey a and g, rounded bowls, and slightly lively terminals, while capitals stay simple and uncluttered. Figures are straightforward and readable, matching the same soft, low-stress curve logic as the letters.
This style works well for interface labels, product branding, and modern marketing where a clean but personable voice is desired. It also suits editorial subheads, pull quotes, and short passages where an oblique sans can add motion and emphasis while staying highly legible.
The overall tone feels contemporary and easygoing, with a friendly slant that reads as active and informal without becoming flashy. Its rounded forms and open counters give it an inviting, accessible personality suited to everyday communication.
The design appears intended as a versatile oblique companion for contemporary sans typography, emphasizing clarity, friendliness, and steady rhythm. It aims to provide a modern italic voice that remains simple and readable across a range of common uses.
The italic angle is consistent across uppercase, lowercase, and numerals, helping text blocks maintain a cohesive forward-leaning motion. Spacing appears balanced and airy in the sample, supporting smooth word shapes and clear scanning at display and text sizes.