Sans Superellipse Orbuh 3 is a bold, wide, medium contrast, upright, tall x-height font visually similar to 'Isotope' by Hoefler & Co. (names referenced only for comparison).
Keywords: headlines, branding, ui, signage, packaging, modern, utilitarian, tech, confident, clean, clarity, impact, modernity, systematic design, approachability, geometric, rounded, squared, compact, high-clarity.
A heavy, geometric sans with rounded-rectangle (superellipse) construction throughout. Curves resolve into broad, softened corners and flattened arcs, producing C/G/S forms that feel more squared than circular. Strokes are consistently thick with minimal modulation, counters are roomy, and apertures stay open for clarity. Terminals are mostly blunt and horizontal/vertical, with diagonals (A, V, W, X, Y) cut cleanly and symmetrically. The lowercase shows a tall, compact rhythm with sturdy verticals and simple, functional shapes; numerals follow the same rounded-rect logic, with the 0 and 8 notably squarish and evenly weighted.
Best suited to headlines, bold display typography, UI labels, and wayfinding where strong silhouettes and open counters help at a glance. It can also serve branding and packaging needs that want a modern, geometric voice with softened edges, and it remains readable in short-to-medium text blocks when set with comfortable tracking and leading.
The overall tone is contemporary and pragmatic, with a slightly industrial, tech-forward feel. Its softened corners keep it approachable, while the dense weight and squared geometry project confidence and solidity. The result reads as straightforward and no-nonsense rather than playful or expressive.
The design appears intended to combine robust, high-impact weight with a clean geometric system based on rounded rectangles. It prioritizes legibility and uniformity while maintaining a distinctive squared-round signature that stands out in contemporary graphic and digital applications.
Spacing appears generous enough to prevent clogging at this weight, and the superelliptical bowls give text a distinctive, blocky smoothness. The design’s consistency across capitals, lowercase, and figures emphasizes a system-like, modular personality suited to interface and signage contexts.