Sans Normal Agrem 3 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Grillmaster' by FontMesa and 'Applied Sans' by Monotype (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, confident, utilitarian, friendly, impact, clarity, modernity, simplicity, geometric, rounded, clean, compact, high contrast.
A heavy, geometric sans with monoline construction and broadly rounded bowls. Curves are built from near-circular forms with smooth joins, while terminals are largely straight and flat, producing a crisp, engineered finish. Counters are compact and apertures tend to be relatively closed, giving the face a dense, sturdy color in text. The uppercase has a stable, square-shouldered stance; the lowercase is straightforward and compact, with a single-storey “a” and simple, functional shapes throughout. Numerals follow the same robust geometry, reading clearly with consistent stroke weight and simple silhouettes.
Best suited for headlines, short statements, and brand applications where a strong presence is needed. It also works well for signage and packaging that benefit from bold, geometric letterforms with clear, stable silhouettes.
The overall tone is modern and matter-of-fact, projecting confidence and clarity without feeling sharp or aggressive. Its rounded geometry adds a mild friendliness, while the dense weight and closed forms keep it assertive and authoritative.
The design appears aimed at delivering a contemporary, geometric sans for high-impact display use, balancing assertive weight with rounded forms to keep the voice approachable. Consistent stroke weight and simplified detailing suggest an emphasis on clarity, repeatable shapes, and reliable visual rhythm.
In longer lines the font creates a strong, even typographic color, favoring impact over delicacy. The combination of compact counters and broad strokes makes it especially prominent at medium-to-large sizes where the geometric shaping reads cleanly.