Sans Superellipse Idlej 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'QB One' by BoxTube Labs and 'Siro' by Dharma Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, sportswear, assertive, industrial, sporty, playful, retro, impact, clarity, friendliness, modernity, blocky, rounded, compact, sturdy, geometric.
A heavy, blocky sans with rounded-rectangle construction and softened corners throughout. Strokes are monolinear and dense, with compact counters and tight apertures that emphasize a solid, poster-like silhouette. Curves tend toward superelliptical forms, producing squarish bowls (notably in C, G, O, and the numerals) and flat terminals. The lowercase is simple and sturdy, with single-storey forms where applicable and minimal modulation, keeping a consistent, chunky rhythm across words.
Best suited to short, high-impact settings such as headlines, posters, product packaging, branding marks, and apparel graphics where strong silhouettes matter. It can also work for UI labels or navigation when used at larger sizes and with generous spacing.
The overall tone is bold and direct, projecting strength and practicality with a friendly, rounded edge. Its squarish curves and compact interiors give it a sporty, utility-forward feel that can also read as slightly retro in display settings.
The design appears intended to deliver maximum presence with simple, geometric construction—combining rounded corners with squared bowls to stay approachable while remaining tough and highly legible at display sizes.
At text sizes the tight counters and closed shapes increase darkness and impact, while the squared rounding helps maintain a clean, engineered look. Numerals follow the same rounded-rect geometry, reinforcing a cohesive signage/label aesthetic.