Slab Square Hyji 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Octin Sports' by Typodermic and 'Winner' by sportsfonts (names referenced only for comparison).
Keywords: posters, sports branding, headlines, packaging, signage, athletic, retro, western, industrial, assertive, impact, ruggedness, vintage display, brand presence, blocky, octagonal, notched, compact, sturdy.
A heavy, block-constructed slab serif with squared geometry and frequent chamfered corners that create an octagonal silhouette in round forms. Strokes are consistently thick with minimal contrast, and terminals finish in firm, flat slabs with occasional notches and cut-ins that add a carved, mechanical feel. Counters tend to be tight and rectangular, producing a dense, high-impact texture in text. Proportions are generally compact with broad capitals and sturdy lowercase that maintains the same built-up, modular rhythm.
Best suited to attention-grabbing display work such as posters, sports or team branding, bold editorial headlines, and packaging where a compact, high-ink silhouette helps type hold the page. It can also work for short signage messages or labels when set with ample size and spacing to preserve interior clarity.
The overall tone is bold and punchy, evoking vintage athletic lettering and old display typography with a rugged, workmanlike edge. Its sharp corners and slabbed ends communicate strength and straightforwardness rather than refinement.
The design appears intended to deliver maximum impact through a sturdy slab-serif framework, using chamfers and cut-ins to suggest stamped or carved letterforms while keeping a consistent, blocky rhythm across cases and numerals.
Many glyphs use angled corner cuts and internal step-like details, which increases visual bite at large sizes but can close up in smaller settings due to the narrow counters and heavy mass. Numerals follow the same faceted, squared construction for a cohesive display palette.