Sans Normal Atgij 7 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, body text, editorial, signage, presentations, modern, neutral, clean, friendly, technical, clarity, versatility, neutrality, modernization, geometric, open apertures, large counters, smooth curves, crisp terminals.
This is a clean sans serif with a geometric-leaning construction and consistently even stroke weight. Round characters are drawn with smooth circular/elliptical curves and generous counters, while straight-sided letters keep crisp, squared terminals. Proportions feel balanced and straightforward, with clear separation between similar forms and a slightly engineered, orderly rhythm across the alphabet and numerals.
It suits interface copy and product typography where a calm, unobtrusive voice is needed, and it remains comfortable in paragraphs thanks to its open counters and tidy spacing. The clear, geometric forms also work well for signage, presentations, and general-purpose editorial layouts where dependable legibility is the priority.
The overall tone is modern and neutral, aiming for clarity rather than personality-forward expression. Its smooth geometry and open forms give it a friendly, approachable feel while still reading as precise and utilitarian.
The design appears intended as a versatile, contemporary workhorse sans: simple, geometric forms, steady stroke behavior, and clear letterfit that support both continuous reading and clean display use without drawing attention to itself.
Notable details include a single-storey “a” and “g,” open shapes in letters like “c” and “e,” and a simple, legible numeral set with a rounded “0” and open “4.” Curves and joins stay restrained and consistent, supporting an even texture in longer text.