Sans Normal Ulgag 4 is a regular weight, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, packaging, editorial, modern, clean, neutral, friendly, impact, clarity, modernity, versatility, open counters, broad proportions, smooth curves, crisp terminals, even rhythm.
This typeface presents broad, generously proportioned letterforms with smooth, round construction and a steady, even rhythm. Strokes maintain a consistent presence with subtly tapered joins and clean, uncluttered terminals, giving the shapes a crisp silhouette at display sizes. Counters are open and legible, with rounded bowls and balanced apertures that keep the texture airy despite the wide set. The overall drawing feels controlled and geometric-leaning while retaining a slightly human softness in curves and joins.
It performs especially well in headlines, titles, and brand marks where broad proportions can create impact without heavy weight. The open forms also make it a strong choice for editorial pull quotes, packaging typography, and UI or marketing headings where clarity and a contemporary feel are priorities.
The tone is modern and neutral, with a calm confidence suited to contemporary branding and editorial settings. Its width and open shapes add a friendly, approachable presence, while the tidy finish keeps it professional rather than playful.
The design appears intended to deliver a contemporary, wide-set voice with strong legibility and a smooth geometric character. Its measured contrast and clean terminals suggest a focus on versatile display and branding use while maintaining readability in short to medium text settings.
In the sample text, the wide spacing and large counters produce a light, breathable color across lines, helping long passages remain readable at larger sizes. Numerals appear clear and steady, matching the rounded, contemporary character of the letters.