Sans Normal Pegor 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Swiss 721' by Bitstream, 'Newhouse DT' by DTP Types, 'Helvetica' by Linotype, and 'Europa Grotesk SB' and 'Europa Grotesk SH' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: posters, headlines, packaging, stickers, children’s media, playful, friendly, handmade, retro, chunky, display impact, handmade feel, friendly branding, retro novelty, playful tone, blobby, soft-edged, irregular, inked, bouncy.
A heavy, rounded sans with broad proportions and softly blunted terminals. Strokes are consistently thick with minimal modulation, while outlines show deliberate irregularity—wavy edges, slightly uneven joins, and subtly varied counters that create a hand-cut or ink-stamped feel. Curves are generous and compact, and the overall rhythm is bouncy, with small variations in width and interior space that keep repeated shapes from feeling mechanically uniform.
Best suited to short, high-impact copy such as posters, headlines, product packaging, and playful branding where a handmade texture is desirable. It also works well for stickers, merchandise, and children-oriented graphics, and can add personality to display-sized pull quotes or titles.
The letterforms read as upbeat and approachable, with a casual, crafty character. The roughened edges and bulbous shapes add warmth and humor, suggesting an informal, poster-like tone rather than a polished corporate voice.
The design appears intended to deliver a bold display voice with a human, imperfect finish—combining simple sans construction with intentionally rough contours to feel tactile and fun.
At larger sizes the texture and uneven contour become a defining feature, while in smaller settings the tight counters and heavy mass can reduce interior clarity. The uppercase has a strong billboard presence, and the lowercase maintains the same chunky texture for a cohesive, lively color on the page.