Sans Normal Likid 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Zwo' by FontFont and 'Jali Greek' and 'Jali Latin' by Foundry5 (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, social ads, sporty, friendly, loud, energetic, confident, impact, motion, approachability, branding, rounded, soft corners, slanted, compact, chunky.
A heavy, slanted sans with rounded geometry and low-contrast strokes. Forms are built from broad, simplified curves with softened corners and short, sturdy terminals, giving counters a compact, slightly squeezed feel at bold sizes. The rhythm is tight and punchy, with wide, stable verticals and diagonals that read as athletic rather than calligraphic.
Best suited to headlines, posters, campaign graphics, and other short-to-medium text where impact matters more than delicate detail. It also fits sports branding, energetic packaging, and social media advertising, where a friendly but forceful voice helps text stand out.
The overall tone is upbeat and assertive, with a sporty, poster-like presence. Its rounded construction keeps it approachable and playful even when set in dense blocks, while the slant adds momentum and a sense of motion.
The design appears intended to deliver maximum visual impact with a modern, rounded sans construction, pairing weight and slant to communicate speed and confidence. It prioritizes clear, bold silhouettes for attention-driven settings.
At display sizes the letters feel solid and uniform, with minimal detailing and a strong emphasis on silhouette. The numerals match the same chunky, rounded construction, supporting bold, attention-grabbing compositions.