Sans Superellipse Akso 7 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Mercurial' by Grype and 'Plexes Pro' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, techy, industrial, futuristic, sporty, utilitarian, geometric consistency, modern utility, impactful display, squared, rounded corners, geometric, compact, high contrast (shape).
This typeface is built from squared, superellipse-like outlines with generous corner rounding and largely uniform stroke weight. Curves resolve into rounded-rectangle forms rather than true circles, producing compact bowls and counters with a slightly condensed, modular feel. Terminals are clean and straight, apertures are fairly tight, and the overall spacing and proportions emphasize sturdy, blocky silhouettes that remain crisp at larger sizes.
It works best in display contexts where its compact, squared-rounded shapes can define a strong visual voice—headlines, posters, logos, and brand systems with a tech or industrial angle. The consistent, monoline construction and sturdy forms also suit labeling, packaging, and clear, high-impact signage.
The tone is modern and technical, with a controlled, engineered character that reads as confident and no-nonsense. Its rounded-square geometry adds a friendly smoothness while keeping an industrial, equipment-label sensibility.
The design appears intended to translate rounded-rectangle geometry into a practical sans for contemporary, tech-forward communication. By prioritizing uniform strokes, compact counters, and softened corners, it aims to balance mechanical precision with approachable smoothness.
Uppercase forms feel especially boxy and architectural, while the lowercase maintains the same geometric logic with simple, single-storey constructions. Numerals follow the same squared-round theme, giving counters a consistent, device-like rhythm across letters and figures.