Sans Normal Ulrog 6 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, children’s media, playful, hand-drawn, friendly, casual, whimsical, warmth, approachability, handmade feel, personality, quirky, rounded, soft, lively, humanist.
A lively sans with rounded, slightly irregular construction and a clear hand-drawn influence. Strokes are smooth and moderately contrasty, with gentle tapers and occasional flared endings that add movement without becoming decorative. Curves dominate the skeleton, giving bowls and counters a soft, open feel; terminals often finish with subtle hooks or angled cuts. Proportions vary slightly from glyph to glyph, creating an organic rhythm in words, while overall spacing remains even enough for comfortable reading at display and larger text sizes.
Well-suited to branding and packaging that benefits from a personable, handmade tone, as well as posters, headlines, and short passages in editorial or web contexts where warmth and character are desired. It can also work effectively for children’s media or casual signage, especially at medium to large sizes where its subtle irregularities read as intentional charm.
The font reads friendly and informal, with a whimsical bounce that keeps it approachable rather than formal or technical. Its mild irregularities and soft curves convey a conversational tone, making it feel personal and upbeat.
The design appears intended to blend the clarity of a rounded sans with the charm of hand-drawn lettering, offering an approachable voice while maintaining consistent, usable letterforms for everyday display typography.
Uppercase forms are clean and sturdy but retain the same rounded, humanist warmth as the lowercase. Numerals are similarly expressive, with curved forms and distinctive shaping that favors character over strict geometric uniformity.