Sans Normal Ignov 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Foro Sans' by Hoftype, 'JAF Domus Titling' by Just Another Foundry, 'Camphor' by Monotype, 'Foundry Sterling' by The Foundry, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: ui text, branding, signage, packaging, headlines, friendly, clean, modern, playful, approachable, approachability, versatility, clarity, modernity, rounded, soft, geometric, monoline, open.
A rounded, monoline sans with softly blunted terminals and smooth, circular curves. Letterforms lean geometric but avoid rigid construction through subtle humanized shaping and generous counters. Strokes stay even and consistent, with a calm rhythm and slightly relaxed proportions that keep both caps and lowercase feeling open and readable. Numerals match the same rounded treatment, with simple, friendly forms and clear silhouettes.
Works well for interface labels, short to medium passages, and product or brand communications where clarity and a welcoming feel are priorities. The rounded construction also suits signage and headlines that need a contemporary, friendly presence without looking overly stylized.
The overall tone is warm and approachable, combining a modern simplicity with a mild, playful softness. It reads as casual and inviting rather than technical, making it feel suitable for friendly messaging and brand voices that want to appear accessible.
The design appears intended as an everyday, versatile sans that emphasizes approachability through rounded terminals and even stroke weight, balancing geometric neatness with a softer, more human tone for broad visual compatibility.
Distinctive rounded terminals and broad curves give the design a cohesive, softened texture across text. The lowercase shows straightforward, single-storey-style simplicity in its forms, while capitals remain clean and uncluttered, supporting clear word shapes in running copy.