Slab Contrasted Pyvy 7 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Campione Neue' by BoxTube Labs, 'Miura Slab' by DSType, 'Hefring Slab' by Inhouse Type, 'Polyphonic' and 'Rude Slab ExtraCondensed' by Monotype, 'Eurotech Pro' by RMU, 'Fenomen Slab' by Signature Type Foundry, 'LFT Etica Sheriff' by TypeTogether, and 'Palo Slab' by TypeUnion (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, mastheads, industrial, poster, western, sturdy, retro, impact, heritage, authority, ruggedness, blocky, bracketed, high-impact, compact, robust.
A heavy, compact slab-serif design with blocky proportions and broad, rectangular serifs that read as firmly bracketed in many letters. Strokes are dense and largely even, with only mild modulation, and the counters are tight, producing a dark, high-coverage texture in text. Curves are rounded but restrained, while joins and terminals stay squared-off, giving the alphabet a sturdy, engineered rhythm. Uppercase forms are wide-shouldered and emphatic, and the lowercase keeps a straightforward, workmanlike construction with prominent slabs on ascenders and strong feet on stems.
Best suited to short, high-impact settings such as headlines, display typography, posters, and bold editorial callouts. It also fits branding applications that benefit from a rugged, heritage voice—packaging, labels, signage, and mastheads—where the strong slabs can carry from a distance.
The tone is forceful and utilitarian, with a vintage signage and poster sensibility. It evokes frontier/Wild West and industrial print traditions, projecting toughness, confidence, and a slightly nostalgic, old-press feel.
The design appears intended to deliver maximum presence with a compact footprint, pairing heavy strokes with assertive slabs for a classic display voice. Its structured shapes and restrained curves suggest a goal of dependable, no-nonsense impact reminiscent of traditional letterpress and signage styles.
In continuous text the weight and tight counters create a strong typographic “color,” so spacing and line length will noticeably affect readability. The numerals follow the same stout, slabbed logic, matching the overall rugged texture and making them feel headline-ready rather than delicate.