Sans Normal Dider 12 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: editorial, branding, web ui, packaging, signage, clean, modern, refined, calm, versatility, clarity, readability, modernity, refinement, open counters, humanist touch, generous spacing, crisp terminals, smooth curves.
This typeface presents a clean, rounded sans construction with smooth, near-geometric curves balanced by slightly humanist detailing. Strokes are slender and consistent, with crisp, mostly straight terminals and occasional subtle shaping on joins and diagonals. Proportions feel even and carefully spaced, with open counters and a clear rhythm in text; ascenders and descenders are moderate, supporting legibility without looking condensed or extended.
It suits editorial layouts, magazine-style typography, and brand systems that need a clean but not overly rigid sans voice. The open shapes and measured spacing work well for web and interface text at comfortable sizes, while the elegant Q and consistent caps can support display applications such as packaging and signage.
The overall tone is quiet and composed, leaning contemporary and editorial rather than overtly technical. Its light, airy color and restrained shapes convey sophistication and clarity, making it feel polished without becoming sterile.
The design appears intended to offer a versatile, modern sans with a refined reading texture—combining rounded geometry with small humanist inflections to keep longer text comfortable and visually warm.
Distinctive moments include the long, sweeping tail on the capital Q and a two-storey lowercase g that adds a more bookish note. Numerals and capitals maintain a straightforward, uncluttered presence, contributing to an orderly page texture in paragraphs.