Sans Normal Yimov 5 is a very bold, very wide, high contrast, upright, normal x-height font visually similar to 'Akzidenz-Grotesk Next' by Berthold, 'Pragmatica' by ParaType, and 'Vinila' by Plau (names referenced only for comparison).
Keywords: posters, headlines, packaging, stickers, logotypes, playful, chunky, grunge, handmade, retro, handmade feel, vintage print, bold impact, friendly display, rounded, blunt, irregular, textured, soft.
A heavy, rounded sans with broad, blunt terminals and compact counters. The letterforms are built from simple, swollen geometric masses, but the outlines are intentionally uneven: edges look slightly roughened, as if stamped, inked, or cut by hand. Curves are full and soft, joins are thick, and internal spaces are small, creating dense black shapes that hold together well at large sizes. Widths vary noticeably across glyphs, giving the set a bouncy rhythm in words and headlines.
Best suited for short, high-impact display typography such as posters, product packaging, labels, social graphics, and punchy headlines where the roughened edges can be appreciated. It can also work for playful wordmarks and titles, but the dense counters and textured outlines make it less ideal for long passages or small-size UI text.
The overall tone is friendly and informal, with a crafty, printed-by-hand character. Its rough contouring adds a vintage, DIY grit while the rounded geometry keeps it approachable rather than aggressive.
The design appears intended to combine friendly geometric sans proportions with an intentionally imperfect, tactile finish, evoking hand-printed or stamped lettering for bold, characterful display use.
In the sample text, the texture is most apparent along vertical stems and outer curves, producing a slightly distressed silhouette without breaking the forms. Numerals are bold and simple, matching the blocky, rounded construction of the letters for consistent emphasis in display settings.