Sans Superellipse Uddaj 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Geogrotesque Sharp' by Emtype Foundry, 'Molde' by Letritas, 'Eurostile Next' and 'Eurostile Next Paneuropean' by Linotype, and 'From the Internet' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, energetic, friendly, modern, punchy, impact, motion, approachability, modernity, rounded, soft corners, compact, sturdy, oblique.
A heavy, oblique sans with rounded-rectangle construction and softened corners throughout. Strokes are consistently thick with minimal contrast, producing a sturdy, poster-ready texture. Curves tend toward superelliptical bowls and counters, while joins and terminals are bluntly rounded rather than sharp, giving letters a compact, engineered feel. The lowercase shows simple, single-storey forms with broad apertures and short, sturdy extenders; figures are wide and blocky with generous rounding.
Best suited to headlines, short text blocks, and brand marks where a dense, high-impact presence is desired. It works especially well for sports and lifestyle identities, packaging, event graphics, and signage where quick recognition and a modern, rounded look are priorities.
The overall tone is assertive yet approachable—like athletic branding or contemporary packaging that wants to feel strong without looking harsh. Its slanted stance adds motion and urgency, while the rounded geometry keeps the voice friendly and contemporary.
The design appears intended to merge geometric, rounded-rectangle forms with a strong, italicized rhythm for high visibility and momentum. It aims for a contemporary, friendly toughness—delivering impact while keeping edges soft and readable at display sizes.
The oblique angle is consistent across caps, lowercase, and numerals, and the rounded terminals help maintain even color in tight settings. Circular letters like O/Q read as squarish rounds, reinforcing the geometric, industrial character.