Sans Normal Lybum 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra; 'Pluto Sans' by HVD Fonts; 'Avenir Next Paneuropean' by Linotype; 'DIN Next', 'DIN Next Cyrillic', and 'DIN Next Paneuropean' by Monotype; and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, friendly, punchy, retro, impact, motion, approachability, advertising, rounded, soft corners, compact, energetic, slanted.
A heavy, rounded sans with a consistent rightward slant and compact, powerful proportions. Strokes are thick and even, with softly curved joins and terminals that keep corners from feeling sharp. Counters are relatively tight in letters like B, P, R, and e, while round forms (O, C, G) stay open and smooth, giving the design a sturdy, slightly condensed rhythm. The lowercase is simple and single-storey in key shapes, with chunky dots and a generally uniform, blocky texture across words.
Best suited to headlines, logos, packaging, and promotional graphics where you want quick impact and a lively, forward-leaning voice. It can also work for short UI labels or signage when space is limited, though the heavy weight and tight counters suggest keeping text runs brief and sizes comfortably large.
The overall tone is energetic and approachable, mixing bold impact with soft, rounded warmth. The slant adds motion and a sporty, promotional feel, while the inflated curves keep it friendly rather than aggressive. It reads as confident and playful, with a mild retro advertising flavor.
The design appears intended to deliver maximum emphasis with a friendly, rounded sans structure, using an italic slant to suggest speed and modern momentum. It prioritizes bold presence and cohesive word-shapes for display-oriented typography.
The italic angle is prominent enough to create momentum in headlines, and the dense stroke weight produces strong page color at display sizes. Numerals follow the same chunky, rounded logic, staying highly visible and cohesive with the letters.