Sans Normal Kurav 13 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Appalachia' by Sehr Type (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, modern, dynamic, clean, sporty, friendly, add motion, modernize, increase clarity, project speed, oblique, geometric, rounded, open apertures, high legibility.
A clean oblique sans with a predominantly geometric construction and rounded bowls. Strokes are even and low-contrast, with smooth curves and crisp terminals that read as cut on a slight angle rather than fully calligraphic. Proportions feel generously set with broad capitals and round numerals, while counters stay open and uncluttered for clear word shapes. The overall rhythm is steady and contemporary, with a mild forward lean that adds motion without becoming condensed or overly sharp.
This font works especially well for headlines and short-to-medium display copy where its oblique energy can lead the eye. It also suits branding, packaging, and sports or lifestyle graphics that benefit from a clean, modern slant. In UI or product contexts, it can function as an accent face for emphasis, labels, or callouts where a sense of motion is useful.
The tone is modern and energetic, with a straightforward, approachable voice. Its slanted stance lends a sense of speed and momentum, while the rounded forms keep it friendly rather than aggressive. The result feels well-suited to contemporary brand and interface aesthetics where clarity and movement are both desirable.
The design appears intended as a contemporary, no-fuss oblique sans that combines geometric roundness with a lively forward tilt. It prioritizes clarity and consistency while adding just enough dynamism for promotional and brand-forward typography.
The sample text shows strong readability at display sizes, helped by open apertures and simple forms (notably in letters like a, e, and s). Numerals are clear and sturdy, matching the letterforms’ geometric logic. Overall, the design emphasizes smooth curvature, consistent stroke weight, and a restrained, functional finish.