Sans Normal Okmov 9 is a bold, wide, monoline, upright, normal x-height font visually similar to 'Lucifer Sans' by Daniel Brokstad (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, confident, clean, punchy, clarity, impact, modern utility, approachability, geometric, rounded, closed apertures, high contrast presence, compact counters.
A sturdy geometric sans with heavy, even strokes and smoothly rounded curves. The letterforms favor circular bowls and squared-off terminals, producing a crisp, engineered silhouette. Apertures are relatively tight (notably in letters like S, a, and e), and many counters are compact, giving the face a dense, impactful color in text. Uppercase proportions are broad and stable, while lowercase forms are simple and utilitarian, with single-storey a and g and a short-armed r; dots and punctuation elements appear as clean, centered geometric shapes.
Best suited to headlines, posters, and short bursts of text where its dense, geometric shapes can deliver clear impact. It also works well for branding, packaging, and signage that benefits from a modern, friendly solidity. In longer paragraphs, a bit of extra letterspacing can improve readability due to the tighter apertures and compact counters.
The overall tone is contemporary and approachable, with a confident, high-impact presence. Its rounded geometry keeps it friendly rather than severe, while the dense interiors and strong verticals communicate firmness and clarity. The feel lands in a modern, functional space suited to straightforward messaging.
The design appears intended as a contemporary, geometric workhorse that prioritizes bold clarity and a strong, consistent typographic color. Its simplified forms and rounded construction suggest an emphasis on reliability and approachability for prominent, everyday communication.
Diagonal letters (V, W, X, Y) show crisp joins and consistent stroke weight, reinforcing a mechanical, well-controlled rhythm. Figures are straightforward and highly legible, with simple forms and strong differentiation at display sizes. The family’s tight apertures and compact counters increase visual weight in blocks of text, so careful tracking can help maintain openness in longer lines.