Print Wamug 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: packaging, posters, book covers, menus, labels, casual, hand-drawn, playful, rustic, friendly, handmade feel, casual voice, human warmth, informal display, brushy, textured, quirky, organic, lively.
A casual, hand-drawn print style with slightly narrow proportions and a lively, uneven rhythm. Strokes show subtle brush/marker texture with soft flare at terminals, mild stroke modulation, and occasional wobble in curves and joins. Letterforms are mostly upright but irregular in width and spacing, giving the line a natural, sketched feel while keeping counters fairly open for readability. Capitals are simple and bold in silhouette, while lowercase mixes rounded forms with lightly pinched joins and modest ascenders/descenders.
Well-suited to short to medium text where a personable, handcrafted voice is desirable, such as packaging, menus, labels, posters, and book covers. It can also work for headings and pull quotes in editorial or lifestyle contexts, especially when paired with a neutral text face for longer reading.
The overall tone is approachable and human, with a gently quirky energy that feels like quick hand lettering on paper. Its imperfect edges and variable rhythm suggest warmth and spontaneity rather than polish or formality.
The font appears intended to simulate quick, everyday hand lettering—clean enough to read at typical display and caption sizes, but intentionally imperfect to preserve an authentic, made-by-hand character.
The design maintains recognizable shapes across the alphabet, but embraces small inconsistencies in stroke endings and curvature that add character in text. Numerals follow the same informal construction, with rounded forms and slightly asymmetric bowls that reinforce the handmade voice.