Sans Normal Serad 5 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, wayfinding, editorial, packaging, neutral, modern, friendly, clean, calm, versatility, legibility, approachability, modern clarity, humanist, open apertures, rounded terminals, soft geometry, generous spacing.
A clean, gently rounded sans with even stroke weight and smooth, circular curves. The shapes favor open counters and clear apertures, with softened corners and mostly flat, stable horizontals. Uppercase forms feel straightforward and balanced, while the lowercase includes a single-storey a and g that add a more informal, contemporary rhythm. Numerals are simple and legible, matching the letterforms in proportion and stroke behavior.
It works well for user interfaces, product and app typography, and general-purpose brand systems where a clean sans is needed without feeling cold. The open forms and steady rhythm also suit editorial subheads, signage and wayfinding, and packaging copy where quick recognition matters.
The overall tone is neutral and approachable, with a quiet modernity rather than a stark or technical feel. Its softened geometry and open shapes give it a friendly, readable voice suitable for everyday communication.
The font appears designed as a versatile, contemporary sans focused on clarity and consistency, combining simple geometric construction with slightly softened details for an approachable reading experience.
The design maintains consistent stroke endings and curve tension across the set, helping text look smooth at larger sizes while staying clear in continuous reading. The lowercase shows an easy, conversational texture that pairs well with the more reserved uppercase.