Sans Normal Sobuy 10 is a light, narrow, low contrast, upright, tall x-height font.
Keywords: ui text, branding, headlines, posters, wayfinding, clean, modern, friendly, airy, precise, clarity, neutrality, readability, modernity, simplicity, monoline, rounded, open apertures, high legibility, geometric.
A monoline sans with rounded terminals and smooth, circular curves. Proportions are compact and vertically oriented, with a generous x-height that keeps lowercase forms prominent. Counters are open and clear, and joins stay crisp without noticeable modulation, giving the letters an even, consistent rhythm. Uppercase is simple and geometric, while lowercase retains a straightforward, contemporary texture suited to continuous reading.
Works well for interface copy and product typography where clarity and a neutral presence are important. It also scales nicely for headings and short display lines, delivering a clean modern look for branding, posters, and straightforward signage.
The overall tone feels calm and contemporary, with a friendly softness from the rounded shaping. Its even stroke and open forms read as practical and straightforward rather than expressive or decorative, projecting a clean, approachable voice.
Designed to provide a clear, contemporary sans voice with smooth geometry and dependable readability. The emphasis appears to be on simplicity, consistency, and an unobtrusive texture that stays legible across a range of sizes.
Round forms like O, Q, and 0 are clean and near-circular, supporting a tidy visual system. Numerals share the same simple, unobtrusive construction as the letters, and punctuation in the sample text sits quietly without drawing attention, reinforcing a restrained, functional character.