Sans Normal Adrom 15 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Gordita' by Type Atelier (names referenced only for comparison).
Keywords: ui text, branding, advertising, packaging, headlines, modern, clean, businesslike, friendly, efficient, emphasis, clarity, contemporary tone, forward motion, oblique, rounded, geometric, open counters, crisp terminals.
A slanted, sans-serif design with smooth, rounded curves and a consistent, even stroke. Letterforms lean forward with a steady rhythm, combining circular bowls with slightly squared-off joins in places, creating a crisp but approachable texture. Counters are open and clear, and the lowercase shows straightforward constructions (single-storey forms where expected) that keep the silhouette uncluttered. Numerals follow the same oblique, clean geometry, reading clearly with simple, contemporary shapes.
Works well for interface labeling, product branding, and promotional materials where a clean italic voice is needed. It can also serve for short-to-medium passages, callouts, and captions when a contemporary, energetic emphasis is desired without sacrificing clarity.
The overall tone feels modern and efficient, with a forward-moving italic energy that suggests motion and momentum. Its rounded geometry keeps it friendly rather than technical, making it feel suitable for contemporary, user-facing communication.
Likely designed as a practical oblique companion for a modern sans-serif system—providing emphasis and motion while preserving a simple geometric backbone and straightforward legibility.
The slant is consistent across caps, lowercase, and numerals, giving mixed-case text a unified flow. Curves are smooth and controlled, and the spacing appears balanced in running text, producing an even, readable color without sharp calligraphic modulation.