Sans Contrasted Rimu 3 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, children’s, packaging, logos, playful, chunky, bouncy, cartoonish, friendly, personality, impact, humor, informality, approachability, rounded, soft corners, tilted forms, irregular, compact counters.
A heavy, soft-edged sans with intentionally irregular geometry and a lively, slightly wobbly baseline rhythm. Strokes are thick with noticeable modulation, and many glyphs show subtly tilted or asymmetrical terminals that make the shapes feel hand-cut rather than mechanically drawn. Counters tend to be compact and rounded (notably in O, P, R, 8, 9), and joins are broad and blunt, giving the alphabet a dense, poster-like color. The lowercase is simple and sturdy, with single-storey a and g, round i/j dots, and short, chunky arms and apertures that prioritize bold silhouette over fine detail.
Best suited for display work such as posters, headlines, playful branding, children’s materials, event graphics, and expressive packaging where bold shape and character are more important than compact text legibility. It can also work for short logo wordmarks and badges that benefit from a friendly, cartoon-forward presence.
The overall tone is upbeat and humorous, with a toy-like, cut-paper energy that reads as informal and approachable. Its uneven stance and softened corners add warmth and spontaneity, suggesting playful messaging rather than corporate neutrality. The strong silhouettes give it a loud, confident voice suited to attention-grabbing lines.
The font appears designed to deliver a bold, characterful sans with a hand-made, slightly skewed rhythm—aimed at creating instant personality and visual impact. Its softened geometry and irregular stance suggest an intention to feel approachable and fun while remaining strongly legible at display scales.
The design’s intentional irregularity is consistent across letters and figures, creating motion and personality without becoming chaotic. At smaller sizes the tight counters and heavy joins may reduce internal clarity, while at display sizes the quirky angles and bouncy spacing become a key feature.