Sans Superellipse Etbag 3 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Acumin' by Adobe, 'Trade Gothic' by Linotype, and 'Helvetica Now' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, urgent, confident, modern, dynamic, speed, impact, modernity, compactness, emphasis, slanted, condensed, rounded, compact, blocky.
A compact, slanted sans with heavy, low-contrast strokes and tightly controlled proportions. Curves are built from rounded-rectangle geometry, giving bowls and counters a superelliptic, squared-round feel rather than purely circular forms. Terminals are mostly blunt and clean, with a consistent forward italic angle and minimal modulation. Spacing is efficient and the overall rhythm is dense, producing strong texture and punch in short bursts of text.
Best suited to attention-grabbing settings such as headlines, posters, sports graphics, and bold brand marks where a condensed, italic presence helps imply motion. It can also work for packaging callouts and short UI labels when a strong, directional emphasis is desired, though longer passages may feel dense due to its compact rhythm.
The forward slant and dense weight create a sense of motion and immediacy, reading as energetic and assertive. Its rounded-square construction keeps the tone contemporary and engineered, balancing friendliness with a tough, performance-minded feel.
The design appears intended to deliver a fast, impactful italic voice with a contemporary rounded-square skeleton, prioritizing bold visibility and a streamlined footprint in display and titling contexts.
The numerals and capitals read especially solid and compact, while the lowercase maintains a practical, straightforward construction that favors speed and impact over delicacy. The overall silhouette stays uniform and cohesive across the set, with counters kept open enough to hold up at display sizes.