Sans Normal Ulbam 3 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, product design, signage, presentations, editorial, clean, modern, neutral, technical, friendly, clarity, versatility, modernity, system design, geometric, open apertures, monoline, crisp, rational.
A clean, geometric sans with largely monoline strokes and smooth circular construction in rounds like C, O, and e. Curves are steady and even, while terminals are mostly straight-cut, producing a crisp, orderly rhythm in text. Proportions feel balanced and contemporary, with clear differentiation between similar forms (for example, the angled leg on R and the straightforward diagonal structure of K and X). Numerals follow the same restrained geometry, with open, readable shapes and consistent stroke behavior across the set.
Works well for interface typography, dashboards, and product branding where straightforward legibility and a contemporary voice are needed. It also suits signage and wayfinding at larger sizes, and holds up in presentation decks and editorial layouts that benefit from a clean, unobtrusive sans.
The overall tone is neutral and modern, with a calm, engineered clarity that reads as professional rather than expressive. Its rounded geometry keeps it approachable, while the disciplined stroke endings and consistent spacing lend a slightly technical, system-oriented feel.
The design appears intended to provide a dependable, all-purpose sans built on geometric principles, prioritizing clarity and consistency across capitals, lowercase, and numerals. Its restrained detailing suggests a focus on versatile everyday use rather than a highly stylized display personality.
In the text sample, spacing appears even and predictable, supporting a smooth reading flow. Counters stay open and circular forms remain stable at larger sizes, giving the face a clear, uncluttered presence in both single words and continuous lines.