Sans Normal Vubuh 11 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Dexa Round' by Artegra (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, children’s media, friendly, playful, approachable, soft, casual, soften tone, increase friendliness, add playfulness, maintain clarity, rounded, monoline, open counters, bulb terminals, loose spacing.
A rounded, monoline sans with softly inflated strokes and generously curved joins. Terminals are consistently rounded, giving letters a pill-like finish and smoothing corners throughout. Proportions lean broad, with open bowls and counters that keep shapes airy, while curves dominate over sharp geometry. The rhythm feels relaxed with slightly uneven, humanized details in curves and stroke endings, maintaining clear forms without looking rigidly mechanical.
This font works well for branding and packaging that benefits from a friendly, rounded voice, and it holds up nicely in headlines, posters, and short bursts of text where personality matters. It is also a good fit for children’s content, educational materials, and casual UI accents where a softer tone is desired over a strictly neutral sans.
The overall tone is warm and personable, with a lighthearted, almost handwritten friendliness despite being a sans. Its rounded endings and roomy shapes make it feel non-intimidating and informal, suited to cheerful or kid-friendly communication. The soft geometry reads as modern and easygoing rather than technical or corporate.
The design appears intended to deliver an approachable, modern rounded sans that prioritizes warmth and clarity. By using monoline strokes and fully rounded terminals, it aims for an inviting texture and a gentle, playful character while staying legible in common display and short-text settings.
Distinctive rounded terminals show up strongly in letters like t, r, and y, and the numerals follow the same soft, inflated logic for a cohesive texture. Uppercase forms stay simple and readable, while lowercase shapes add more personality through curved shoulders and single-storey constructions. The sample text shows consistent color and smooth curves at display sizes, with counters remaining open enough to avoid clogging.