Sans Normal Linew 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Myriad' by Adobe; 'Agent Sans', 'Akagi', 'Akagi Pro', and 'Anago' by Positype; 'NuOrder' by The Northern Block; and 'Acorde' by Willerstorfer (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, punchy, confident, friendly, impact, speed, emphasis, modernization, approachability, oblique, rounded, compact, smooth, geometric.
A heavy, oblique sans with smooth, rounded geometry and a compact, forward-leaning stance. Strokes stay largely uniform, with soft terminals and broadly curved bowls that keep counters open despite the weight. The uppercase reads sturdy and blocky with subtle rounding, while the lowercase is simple and contemporary, using single-storey forms (notably the a) and clean joins. Figures are bold and clear, with rounded shapes that align well with the letterforms for consistent texture in running text.
This font suits bold headlines, promotional copy, and branding where immediacy and momentum matter—especially sports, fitness, and retail contexts. It will also work well for short UI labels or signage when a strong, slanted emphasis is needed, though its dense color favors display sizes over long-form reading.
The overall tone is assertive and energetic, with a sporty, modern feel driven by the strong weight and pronounced slant. Its rounded construction keeps it approachable rather than aggressive, making it feel upbeat, commercial, and action-oriented.
The design appears intended to deliver maximum impact with a streamlined, geometric voice: a bold oblique sans that stays friendly through rounded forms while projecting speed and emphasis through its consistent slant and compact proportions.
Spacing appears intentionally tight and headline-ready, producing a dense, high-impact rhythm. The oblique angle is consistent across uppercase, lowercase, and numerals, helping maintain a unified italic texture in both short bursts and longer lines.