Sans Normal Afdoj 4 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Acumin' by Adobe, 'Allrounder Grotesk Condensed' by Identity Letters, 'Passenger Sans' by Indian Type Foundry, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, ui labels, modern, dynamic, clean, technical, sporty, emphasis, motion, clarity, versatility, contemporary feel, oblique, geometric, neutral, crisp, streamlined.
A slanted, sans serif design with smooth, rounded construction and consistently weighted strokes. Curves are clean and broadly elliptical, while joins and terminals stay crisp and uncomplicated, giving the letters a streamlined silhouette. Proportions feel balanced with a moderate x-height and open counters, and spacing reads even in text. The numerals match the letterforms with simple, sturdy shapes that maintain the same forward-leaning rhythm.
This font works well for branding and marketing systems that need a clean, contemporary italic voice, as well as posters and headlines where the slant can suggest speed or emphasis. It also fits UI labels, product interfaces, and short-to-medium text where a crisp, modern sans is desired.
The overall tone is modern and energetic, with an efficient, contemporary feel. Its oblique posture adds motion and urgency without becoming expressive or calligraphic, keeping the voice controlled and professional. The rounded geometry keeps it approachable while still feeling precise.
It appears designed as a versatile oblique sans that adds forward motion and emphasis while preserving neutral, geometric clarity. The goal seems to be a broadly usable, modern italic suitable for both display and supporting text, with consistent shapes across letters and numerals.
The slant is consistent across capitals, lowercase, and figures, creating a cohesive right-leaning texture in paragraphs. Round letters (like O/C) stay smooth and regular, while diagonals (like V/W/X/Y) read sharp and athletic, reinforcing a brisk visual cadence.