Sans Other Apwy 2 is a very bold, wide, low contrast, upright, tall x-height font.
Keywords: posters, headlines, packaging, children’s, branding, playful, friendly, cartoonish, quirky, bubbly, approachability, playfulness, display impact, handmade feel, characterful branding, rounded, chunky, hand-drawn, soft corners, irregular.
A chunky, rounded sans with heavy, blobby strokes and softly tapered joins. Letterforms lean toward simplified geometry, but with intentionally uneven contours that create a hand-drawn, cut-paper feel rather than strict construction. Counters are generally open and generous, terminals are blunt and rounded, and curves dominate over straight segments; even where straight strokes appear, they wobble slightly for an organic rhythm. Overall spacing reads comfortable and airy for such a dense weight, supporting legibility in short lines and display settings.
Best suited for display typography such as posters, headlines, short marketing lines, packaging, and logo wordmarks where a friendly, humorous voice is desired. It also fits children’s content and casual branding applications, and can work in signage when set with ample size and spacing. For long-form text, its strong personality and heavy shapes are likely to feel visually dominant.
The font projects a lighthearted, approachable tone with a cartoon-like warmth. Its irregular, soft shapes feel informal and kid-friendly, suggesting humor and casual personality rather than precision or corporate neutrality. The overall voice is cheerful and bold, suited to designs that want to feel welcoming and energetic.
The design appears intended to deliver an approachable, characterful sans that reads quickly while feeling handmade and fun. Its softened geometry and deliberate irregularities emphasize personality and warmth over strict typographic uniformity.
Several glyphs show distinctive, playful idiosyncrasies—such as rounded bowls with pinched transitions, asymmetric curves, and occasional wedge-like notches—that add character and reduce uniformity. Numerals share the same soft, chunky logic, reading clearly at a glance while keeping the informal, hand-crafted flavor consistent across the set.