Sans Superellipse Etdib 7 is a bold, narrow, low contrast, italic, tall x-height font visually similar to 'Rotundus' and 'Rotundus Rounded' by dayflash (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, energetic, retro, punchy, confident, compact impact, convey motion, modernize retro, brand emphasis, space saving, oblique, condensed, rounded, superelliptic, compact.
A compact, right-leaning sans with heavy, even strokes and rounded-rectangle (superellipse) construction throughout. Curves are smooth and broadly rounded, counters are tight, and terminals are clean and blunt rather than tapered. The proportions are vertically stretched, with a high x-height and short ascenders/descenders that keep lowercase forms dense and efficient. Overall rhythm is steady and engineered, with squared-off bowls and softened corners giving a streamlined, modernized feel.
Best suited to display roles where speed and impact matter: headlines, posters, athletic and performance branding, product packaging, and logo wordmarks. It can also work for short UI labels or callouts when a compact, emphatic italic voice is needed, especially at moderate-to-large sizes.
The tone is fast, assertive, and slightly retro, evoking sports graphics, racing numbers, and performance branding. Its slanted stance and compact massing convey motion and urgency while the rounded geometry keeps it approachable rather than aggressive.
The design appears intended to deliver a bold, motion-oriented sans that packs maximum presence into a narrow footprint. Its superelliptic rounding suggests a deliberate balance of industrial sturdiness and friendly softness, targeting contemporary branding with a sporty, energetic edge.
Uppercase forms read as sturdy and architectural, while the lowercase maintains a tight, utilitarian silhouette suited to short bursts of text. Numerals are similarly condensed and robust, reinforcing a uniform, display-forward texture. At smaller sizes the tight apertures and compact counters can make dense text feel heavy, but it remains impactful for emphasis.