Sans Normal Lobap 7 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Altersan' and 'Plasto' by Eko Bimantara, 'FF Infra' by FontFont, 'Associate Sans' by Indian Type Foundry, 'Inter Sans' and 'Lota Grotesque One' by Latinotype, and 'Genera Grotesk' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, sporty, friendly, modern, punchy, impact, momentum, modernity, approachability, oblique, rounded, compact, soft corners, energetic.
A heavy, oblique sans with rounded, low-contrast strokes and compact, blocky proportions. Curves are built from broad circular forms with softened joins, while horizontals and diagonals keep a sturdy, geometric feel. Counters are relatively tight at display sizes, and terminals read as clean, trimmed shapes rather than calligraphic endings. The overall rhythm is energetic and forward-leaning, with consistent stroke thickness and a stable baseline that keeps the slant feeling controlled.
This style performs best in headlines, posters, and brand marks where strong presence and a sense of motion are desirable. It suits packaging, signage, and promotional graphics that need quick, high-contrast-in-size readability and a friendly modern edge.
The tone is bold and upbeat, conveying momentum and confidence. Its rounded geometry adds approachability, while the strong weight and slant give it a sporty, promotional character that feels contemporary and attention-grabbing.
The design appears intended to provide a high-impact, modern italic voice that stays clean and geometric while remaining approachable through rounded forms. It prioritizes punch and immediacy for display typography over delicate detail.
The uppercase appears especially compact and impactful, while the lowercase maintains simple, single-storey forms with clear dots and sturdy stems. Numerals match the same rounded, heavy construction, supporting strong emphasis in headings and short bursts of text.