Sans Faceted Aste 2 is a very bold, narrow, low contrast, upright, tall x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'Newhouse DT' by DTP Types, 'Tradesman' by Grype, 'Helvetica' by Linotype, '946 Latin' by Roman Type, 'Europa Grotesk SB' and 'Europa Grotesk SH' by Scangraphic Digital Type Collection, and 'Winner Sans' by sportsfonts (names referenced only for comparison).
Keywords: sports branding, headlines, posters, packaging, labels, athletic, industrial, authoritative, retro, tough, high impact, space saving, signage feel, brand voice, geometric consistency, octagonal, blocky, condensed, angular, uniform strokes.
A compact, heavy all-caps-and-lowercase design built from straight strokes and clipped corners, replacing curves with faceted, octagonal geometry. Stems are thick and largely uniform, with squared terminals and consistent chamfering that gives counters a beveled, cut-out feel. The lowercase is sturdy and simplified, with a tall x-height and minimal modulation; round letters like o, c, e read as polygonal forms, while joins and diagonals are kept crisp and mechanical. Numerals follow the same cut-corner logic for a cohesive, punchy set.
This font is well suited to high-impact display applications such as sports branding, team or event graphics, poster headlines, bold packaging, and labels where a tough, structured texture is desirable. It can also work for short UI labels or wayfinding-style callouts when set with ample spacing and clear hierarchy.
The overall tone is forceful and utilitarian, with a sports-signage intensity and a rugged, engineered attitude. Its faceted shapes suggest stenciled or machined lettering, lending a retro-industrial confidence that reads loud and decisive.
The letterforms appear designed to maximize impact in limited horizontal space while maintaining strong legibility through simplified construction. The faceted corner treatment provides a distinctive signature that evokes cut metal, athletic numerals, and industrial signage aesthetics.
The design’s repeated corner cuts create a strong rhythm and recognizable texture in text, especially at larger sizes. Because interior spaces are relatively small in many glyphs, it performs best when given breathing room through generous tracking and line spacing.