Sans Normal Afley 20 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'EB Corp' by Eko Bimantara; 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; 'Arthura' by Seniors Studio; and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, advertising, packaging, dynamic, sporty, modern, confident, friendly, impact, momentum, clarity, approachability, versatility, oblique, geometric, rounded, clean, sturdy.
A slanted, heavy sans with smooth, rounded curves and uniform stroke weight. The forms feel broadly geometric with generous apertures and simplified construction, balancing compact straight segments with full, circular bowls. Terminals are clean and minimally treated, and the overall rhythm is steady and even, producing a clear, high-impact texture in lines of text.
Well-suited to headlines and short statements where an energetic slant and strong presence are desired, such as sports branding, promotional campaigns, packaging callouts, and punchy editorial display. It can also work for UI accents and labels when used sparingly and with ample spacing.
The overall tone is energetic and forward-moving, with a contemporary, athletic flavor. Its sturdy weight and oblique stance read as assertive and promotional, while the rounded geometry keeps the voice approachable rather than severe.
The design appears intended to deliver a modern, attention-grabbing sans that feels fast and confident without relying on sharp angles or high contrast. Its rounded, geometric construction and clean terminals aim for broad usability in contemporary display settings.
Counters are relatively open for a bold style, helping maintain clarity at larger display sizes. The numerals share the same rounded, simplified construction, supporting a consistent look across alphanumerics.